Take charge of your career

Improve your performance

Manage your reputation

Enhance your life

“A team will only succeed, and a company will only grow, when each person on that team is responsible and accountable for their own results. If you want to consistently bring your best every day, you need to read this book and follow Dave’s game plan for personal, team, and organizational success.”

— Jon Gordon —

Wall Street Journal best-selling author,
The Energy Bus and The Power of Positive Leadership

"How you feel about a brand or company often comes down to one individual who either cared deeply, and took accountability for the experience of a customer, or just didn't give a flip. TIP is a resource for anyone who wants to inspire their people to care more and have a positive impact on the future of their career, the success of the company, and the strength of the entire brand."

— Ann Handley —

Wall Street Journal bestselling author of Everybody Writes,and Chief Content Officer of MarketingProfs

Available from all major retailers, including:

— Jon Gordon —

Wall Street Journal best-selling author,
The Energy Bus and The Power of Positive Leadership

Available from all major retailers, including:

TIP is more than a story of one person's journey to recognition and growth in work and life.

TIP is a strategy and motivational reminder to take personal accountability for your reputation, your results, and your value.

Based on author Dave Gordon's 30 years of professional experience and insights, TIP is the engaging and educational story of Brian Davis, an uninspired employee with a young family. One day, Brian is unceremoniously fired from his job without any notice. After spending a decade at the same job and never truly pushing himself to be more than average, Brian finds himself unemployed with no immediate prospects. Facing an uncertain future, Brian must choose between accepting another uninspiring job, or finally taking responsibility to control his own success and create his own unique value.

Faced with a crossroads in his life, Brian takes a temporary job in the restaurant and hospitality industry while he searches for his next, perfect role. Through his commitment and his consistency of beliefs, words, and actions, Brian gains a new reputation by creating memorable experiences for everyone around him.

Reading TIP now? Get your book resources here

In Dave's book TIP, you'll learn the four simple principles to take control of your life, career, and future:

1

Enhanced self-awareness

2

Confident communications

3

Commitment-based actions

4

Fulfillment of a unique value promise

order TIP now

More Praise for Tip

“You cannot always impact what happens to you, but you always have the ability to respond. Dave Gordon is a master at helping you see through the fog of adversity and setting the right course for your future. He helps you discover your brand, and reminds you to always protect it.”

— Jon McGavin —

Area General Manager, The Ritz-Carlton and JW Marriott Orlando, Grand Lakes

“TIP provides critical messages—in a quick, easy-to-read format— on leadership, and how to realize your personal and professional potential. Give more, get more . . . it’s that simple. Help others be their BEST. Be of UNIQUE VALUE. Create WOW! TIP is is a must-read at any stage of your life or career.”

— JeMe Cioppa Mosca —

SVP, Rehabilitation, HSS—Hospital for Special Surgery

“Every great athlete, CEO, leader, teacher, and parent understands that greatness is a journey lled with the creative meaning of trying, falling, crying, laughing—and persevering, because the journey is what makes the difference. In TIP, Dave uses the power of conversation, of words, to compel you to cheer the hero along, all the while really cheering for yourself to become the best you can become.”

— Brian Hainline, MD —

NCAA Chief Medical Officer

“I love this story and this book. It truly sends a powerful message and takes what I have learned from Dave Gordon to the next level. I am sharing this with everyone I know and telling them to read
it—twice !”

— Kurt Leisure —

Vice President, Risk Services, The Cheesecake Factory

“In a service industry, our employees are responsible for the fulfillment of our promise to our customers. Brand alignment, and the delivery of consistent quality customer service is crucial for everyone. In TIP, Dave has taken his “stand for your brand” principles we incorporate at Gallagher Bassett, and created a powerful resource with broad appeal and helpful guidance for any leader looking to build a world class team, company, or brand.”

— Scott Hudson —

President and CEO, Gallagher Bassett

“After reading TIP, you will have no choice but to look at your own career and relationships through a different lens, one that empowers you to never accept being average, and to take control of your future with a simple plan for personal innovation.”

— Jenny Hutt —

Author, SiriusXM Host of Just Jenny, and co-founder of BunnyEyez

Meet Dave Gordon

Dave Gordon is an internationally recognized brand, marketing, and communications expert. He is an inspirational speaker, author, coach, and leader on a mission to help people identify, communicate, and deliver their unique value to build stronger personal, team, and corporate brands. Dave's work has positively impacted leaders, teams, organizations, and associations in countries around the world, including the United States, Canada, the United Kingdom, Australia, and New Zealand.

To get more from Dave, check out his newsletter packed with tips and strategies to build stronger personal, team and corporate brands here.